Social Commerce

Social Commerce
Real-Time Market Value Unlocks New Avenues for Creator Financing
April 23, 2024

Access to financial resources is undeniably critical for business success. Without it, the road ahead can be fraught with challenges, potentially leading to the demise of even the most promising ventures.  Get the Full Story Complete the form to unlock this article and enjoy unlimited...

Social Commerce
TikTok: Ban Will Hurt 7 Million US Businesses
April 21, 2024

TikTok says a ban on its platform in the U.S. hurts free speech and American businesses. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter,...

Social Commerce
Social Platforms and PayFacs Now Power the Creator Economy
April 19, 2024

Whether it’s a viral Instagram post, an informative YouTube video, or a thought-provoking blog article, content creators are playing a pivotal role in shaping online narratives, engaging audiences and driving business outcomes in the connected economy.  Get the Full Story Complete the form to unlock...

Social Commerce
Elon Musk Says X Will Charge Fee to Reduce Bots
April 15, 2024

Elon Musk said Friday (April 12) that charging users a “small fee” to become active on X may be necessary to reduce bots and spam on the social media platform. Get the Full Story Complete the form to unlock this article and enjoy unlimited free...

Social Commerce
LinkedIn Adds Independent Creators’ Content to Its Advertising Options
April 12, 2024

LinkedIn reportedly entered the influencer marketing business with last week’s launch of an offering that lets advertisers pay to amplify posts from independent creators. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content —...

Social Commerce
Paramount Integrates Commerce as Media Giants Compete With TikTok Shop
April 10, 2024

With social apps leading the charge in shoppable content, more traditional entertainment companies such as Paramount are seeking new solutions to hold their own amid the rise of commerce-integrated media. Get the Full Story Complete the form to unlock this article and enjoy unlimited free...

Social Commerce
YouTube Enables Creators to Curate Products, Build Virtual Store
April 09, 2024

YouTube has added new shopping features for use by creators. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing this form,...

Social Commerce
Brands Set Sights on Multibillion-Dollar TikTok Commerce Opportunity Despite Uncertainty
April 02, 2024

Even as the future of TikTok hangs in the balance, brands continue to leverage the platform’s wide audience of young consumers to drive engagement and sales. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS...

Social Commerce
Social Commerce Platform Flip Raises $144 Million, Adds AI Advertising Engine
April 02, 2024

Social commerce platform Flip has raised $144 million in a Series C funding round. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By...