Commerce Connected

The PYMNTS Commerce Connected series — a collaboration with First Data, now Fiserv — gives readers an overview of the latest developments, data and trends from the connected commerce space. Each Playbook covers major news involving connected commerce players and includes a data-driven deep dive into various retail segments and industries.

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Inside the Playbook

  • The latest omnichannel commerce trends, including retailers such as Ulta Beauty’s efforts to implement virtual try-on features and how players like CVS Pharmacy are turning to QR code-based payments to deliver omnichannel shopping experiences
  • An interview with Joan King, senior vice president of eCommerce for furniture and home goods retailer Crate & Barrel, on how retailers can ensure seamless shopping experiences for customers regardless of where or how they are shopping
  • A Deep Dive analyzing consumers’ growing demands for omnichannel commerce and how retailers can keep pace with these shifts amid the pandemic

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