Prime Day 2022: Inflation Hits, But Amazon Still Wins

Deal-Seekers Pulling Trigger on Essentials Drove Amazon Prime Day Spending 40%  PYMNTS surveyed 3,245 shoppers for the "Prime Day 2022: Inflation Hits, But Amazon Still Wins" report and discovered that median spending was up 40% to $175 on Prime Day 2022 despite rising inflation and cutbacks on big-ticket items.
Inside the August Report
  • 4%: Share of subscribers enrolled in Walmart+ and Prime who only made purchases at Walmart+ Weekend
  • 31%: Share of Prime Day shoppers who bought electronics
  • 85%: Share of Walmart+ members who also subscribe to Prime