Selfie ID: Consumers And The Use Of Facial Biometrics To Secure Digital Commerce

Selfie ID: Consumers And The Use Of Facial Biometrics To Secure Digital Commerce

New Report: Selfie IDs Check The Digital Security Box For 76 Percent Of Millennials

Selfies are for more than just Instagram: 76 percent of millennials are very satisfied with using their phones to take pictures of their faces for authentication purposes. In Selfie ID: Consumers And The Use Of Facial Biometrics To Secure Digital Commerce, PYMNTS surveys 2,580 consumers to learn how businesses can tap the selfie method to boost trust and convenience among customers.

Inside the June Report

  • 55 percent: Share of consumers who would be “very” or “extremely” willing to spend more time verifying their nonbank accounts to ensure security when opening new accounts.
  • 37 percent: Portion of consumers that would be “very” or “extremely” willing to
verify their identities with selfies if doing so enhanced their data security
  • 59 percent: Share of satisfied selfie method users who cite ease of use as the top satisfaction driver

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