adidas

New Products Bolster Nike’s Digital Sales
New Products Bolster Nike’s Digital Sales
December 21, 2018  |  Retail

With new products bolstering online sales of apparel and footwear, Nike came out ahead of Wall Street quarterly estimates. The company’s stock rose 7 percent...

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Stadium Goods’ Secret To Nabbing A Niche Market
Stadium Goods’ Secret To Nabbing A Niche Market
October 02, 2018  |  Retail

Sneakerheads — the colloquial term for enthusiastic sneaker collectors — are a rare and unusual breed of customer, but capturing them can be a quite...

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Adidas Reinvents The Pop-Up As Collaborative Creative Space
Adidas Reinvents The Pop-Up As Collaborative Creative Space
July 30, 2018  |  Retail

The pop-up store, in an era where retail is resetting rapidly all around, has become a popular option for all types of businesses, including eTailers...

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Adidas Warns Customers Of Data Breach
Adidas Warns Customers Of Data Breach
June 29, 2018  |  Security & Fraud

Another day, another (possible) data breach: Adidas revealed that it has come under attack from cybercriminals looking to steal personal information. The breach could potentially...

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Apple Pay Offers Promotion On Adidas
Apple Pay Offers Promotion On Adidas
June 22, 2018  |  Apple Pay

Apple is giving customers 15 percent off purchases made in the Adidas iOS app when users buy the merchandise with Apple Pay. According to news...

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Brands Stretch Their Legs Online
Brands Stretch Their Legs Online
June 18, 2018  |  eCommerce

One of the most recent experiments for direct-to-consumer eCommerce is taking place on Instagram, and, if successful, could forge a path for brands that want...

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Retail Pulse: Williams Sonoma Opens, Closes Doors
Retail Pulse: Williams Sonoma Opens, Closes Doors
May 07, 2018  |  Retail

More retailers are adopting the view that closing stores isn’t a failure or a loss, but simply a pathway to greater success. Closing 10, 20...

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Adidas Closes Stores To Double eCommerce Sales
Adidas Closes Stores To Double eCommerce Sales
April 09, 2018  |  Retail

Adidas, the German sportswear company, is gearing up to close stores to focus on investment in digital initiatives, as it aims to meet an ambitious...

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Adidas Mobile App An eCommerce Shoe-In?
Adidas Mobile App An eCommerce Shoe-In?
November 09, 2017  |  Retail

Fans of Adidas athletic footwear have a new option for shopping on the go. The German sportswear giant has finally released its first shopping mobile...

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