advertising

Why Hotels Are Collaborating With Social Media Influencers
Why Hotels Are Collaborating With Social Media Influencers
August 14, 2018  |  Retail

Hotels have enjoyed the rewards of word-of-mouth marketing for years, but they now face a challenge: how can they deal with a deluge of requests...

READ MORE >
Amazon Ad Revenue To Surpass Cloud Sales By 2021
Amazon Ad Revenue To Surpass Cloud Sales By 2021
August 13, 2018  |  Retail

Amazon Web Services (AWS) may be the driver of growth for the eCommerce giant now, but Piper Jaffray predicts that in three years’ time, advertising...

READ MORE >
Canada’s Twist On The Digital Banking Model
Canada’s Twist On The Digital Banking Model
August 13, 2018  |  Banking

Oh, Canada?  A good market to be in for FIs seeking to create digital only banks, if you get the rates right, the timing right...

READ MORE >
Yelp’s Shares Zoom As Alexa Looms
Yelp’s Shares Zoom As Alexa Looms
August 10, 2018  |  Earnings

Though normally the firm behind the review, today (Aug. 10) was Yelp‘s turn to solicit investor reviews as it reported its Q2 earnings. The reviews...

READ MORE >
UniCredit Pulls Ads From Facebook
UniCredit Pulls Ads From Facebook
August 08, 2018  |  Facebook / Meta

UniCredit’s CEO announced that the Italian company has stopped using Facebook for advertising and marketing campaigns. “Facebook is not acting in an ethical way …...

READ MORE >
Facebook Q2 Earnings: Users And Advertisers Lean Out
Facebook Q2 Earnings: Users And Advertisers Lean Out
July 26, 2018  |  Facebook / Meta

Facebook‘s stock price plunged Wednesday (July 25) after the social media operator’s Q2 financial report showed missed targets on revenue and users, and the ongoing...

READ MORE >
Facebook To Allow Some Crypto Ads
Facebook To Allow Some Crypto Ads
June 27, 2018  |  Facebook / Meta

Facebook moved Tuesday (June 26) to let some advertisements for cryptocurrency run on its platform. In a blog post, Rob Leathern, Facebook’s director of product management,...

READ MORE >
YouTube Lets Video Uploaders Launch Paid Followers
YouTube Lets Video Uploaders Launch Paid Followers
June 25, 2018  |  Social Commerce

YouTube is letting video uploaders make more money if they have more than 100,000 followers. According to a report in Reuters, YouTube is letting uploaders...

READ MORE >
Judging A Beer By Its Can: The Future Of AR In Consumables And Beyond
Judging A Beer By Its Can: The Future Of AR In Consumables And Beyond
June 06, 2018  |  Retail

“Beer speaks” may be the slogan for Lagunitas, but it’s Glasgow brewery Up Front that’s actually making its beer cans talk through an augmented reality...

READ MORE >