While giving the customer what they want is always advisable, knowing exactly what it is can be challenging, as needs depend greatly on context. Some things are always...
About 48.5 million Americans will be hitting the road this week for the Thanksgiving holiday, according to AAA. A fair share will be stopping at...
A week out from Thanksgiving, and home chefs nationwide are inspecting their gear, wondering if the tools are adequate for the task. Some will look at...
Connected devices — smartphones, tablets, voice-activated speakers, smartwatches, in-car dashboard systems — are changing how consumers in the U.S. buy and pay. Not just some...
The good news about modern digital customers, particularly younger ones, is their consistent willingness to try new things, such as new stores and new delivery experiences. Novelty has...
The last few years have been tough on J.Crew. Sales have slipped consistently, and only showed slight signs of improvement last quarter, mostly driven by...
The last few years have been tough on J.Crew. Sales have slipped consistently and only showed slight signs of improvement last quarter, mostly driven by...
Model and social media celebrity Chrissy Teigen is, in many ways, the perfect brand partner for Target, as evidenced by her recent review of her new...