Buy Button

eCommerce Checkouts Using Buy Button Are 46% Faster Than Without 
eCommerce Checkouts Using Buy Button Are 46% Faster Than Without 
June 09, 2023  |  Checkout Conversion

The whole point of buy buttons is to cut to the chase, as it were, for customers who have made up their minds and want...

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The ‘Malleable Middle’ May Be Sweet Spot Between Deal-Seekers, Loyal Customers
The ‘Malleable Middle’ May Be Sweet Spot Between Deal-Seekers, Loyal Customers
December 29, 2022  |  Retail

Friction-free transactions could hold the key for retailers and grocers seeking to boost customer retention. PYMNTS’ research has identified three important customer archetypes, and persuadable...

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PYMNTS Summer Series: One-Click Checkout Wants to Go Native
PYMNTS Summer Series: One-Click Checkout Wants to Go Native
August 18, 2022  |  eCommerce

Like the Holy Grail or unicorns (the mythical creature, not high valuation startups), one-click buy button functionality is the long-sought magic solution to unlocking billions...

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2020 Buy Button Report: Some Use Cases Pushing It
2020 Buy Button Report: Some Use Cases Pushing It
February 28, 2020  |  eCommerce

When eBay first introduced the “buy it now” button way back in Y2K, it was designed for the impatient online shopper who couldn’t wait for...

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To Amazon Or Not Amazon? An Eyeglass Retailer Faces The Question
To Amazon Or Not Amazon? An Eyeglass Retailer Faces The Question
January 31, 2020  |  eCommerce

Want to know how the future of eCommerce looks? Well, you could do worse than taking a deeper dive into the world of prescription eyewear....

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Innovating With Cashierless Checkout In The UK
Innovating With Cashierless Checkout In The UK
July 09, 2019  |  Today In Data

Tesco, among other British grocers, is working to bring cashierless shopping to the public in the age of Amazon Go. In other retail news, buy...

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The Buy Button’s Evolving Role In eCommerce
The Buy Button’s Evolving Role In eCommerce
July 08, 2019  |  Today In Data

Buy buttons are almost a given in 2019, with a majority of eCommerce sites offering at least one. And, in other retail news, Walmart is boosting its...

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Report: The State Of Buy Buttons In Q2 2019
Report: The State Of Buy Buttons In Q2 2019
July 05, 2019  |  News

In the year of 2019, buy buttons are so common, they are almost a given. More than seven in 10 leading eCommerce merchants now offer...

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Instagram Talks New Shopping Features And Why It Doesn’t Have A Buy Button
Instagram Talks New Shopping Features And Why It Doesn’t Have A Buy Button
November 23, 2018  |  Mobile

Location, location, location. Even people without a mind for business remember that motto as one of the guiding principles of retail and other forms of...

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