Cosmetics

Coty Brings Back CoverGirl Tagline, TV Ads As It Tries To Undo Makeover

Coty Brings Back CoverGirl Tagline, TV Ads As It Tries To Undo Makeover
Coty Brings Back CoverGirl Tagline, TV Ads As It Tries To Undo Makeover
November 04, 2019  |  Retail

CoverGirl cosmetics maker Coty Inc. is making an about-face, years into a turnaround that hasn’t yet taken hold. The company is doing away with a...

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Younique Launches App For Virtual Makeup Trials
Younique Launches App For Virtual Makeup Trials
August 09, 2019  |  Innovation

Direct sales company Younique, which has been pivotal in its approach to social media marketing, has launched an augmented reality (AR) makeup trying-on tool, according...

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A Marketplace For Clean Complementary Cosmetics
A Marketplace For Clean Complementary Cosmetics
August 05, 2019  |  Retail

In the last few years, the movement in cosmetics toward “clean” products has been steadily forward — even if the definition of a clean product...

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Lady Gaga Beauty Line Coming To Amazon
Lady Gaga Beauty Line Coming To Amazon
July 10, 2019  |  Retail

In a move that bolsters the eCommerce retailer’s cosmetics business, Lady Gaga plans to roll out a line of beauty items that will be exclusively...

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Google Launches AR Beauty Try-On
Google Launches AR Beauty Try-On
June 19, 2019  |  Retail

Google has announced the launch of AR Beauty Try-On, which allows viewers to virtually try on makeup while following tips, product reviews and more from...

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Mink’s New 3D Printer Turns Images Into Makeup
Mink’s New 3D Printer Turns Images Into Makeup
June 18, 2019  |  Innovation

Beauty company Mink has designed a 3D printer that will print makeup from any image, according to a release by the company. Get the Full...

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L’Oréal To Partner With Amazon On Makeup Tech
L’Oréal To Partner With Amazon On Makeup Tech
June 04, 2019  |  Retail

L’Oréal’s virtual reality business ModiFace will be working with Amazon to provide makeup testing technology, according to an announcement from the French beauty powerhouse. The...

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Bringing The Magic Of Makeup To Men, Subtly
Bringing The Magic Of Makeup To Men, Subtly
April 29, 2019  |  Retail

There is a famous story in political history about the Kennedy/Nixon debate of 1960 wherein makeup may have well changed the course of world history....

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