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Restaurants Rethink Loyalty With Brand Partnerships and Creative Rewards

Restaurants Rethink Loyalty With Brand Partnerships and Creative Rewards
Restaurants Rethink Loyalty With Brand Partnerships and Creative Rewards
June 02, 2023  |  ResTech

Quick-service restaurant (QSR) giant KFC has become the latest eatery to announce a rewards partnership with a video game company, collaborating with action role-playing game Diablo IV to offer in-game rewards...

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Ransomware Attack Affects 300 UK Yum! Brand Restaurants
Ransomware Attack Affects 300 UK Yum! Brand Restaurants
January 19, 2023  |  Cybersecurity

The fast food company Yum! Brands has announced a major cybersecurity breach in the U.K. In a Wednesday (Jan. 18) statement, the firm, which operates...

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Restaurants Split on Best Use for Rewards Programs Amid Inflation
Restaurants Split on Best Use for Rewards Programs Amid Inflation
December 21, 2022  |  Loyalty & Rewards

As prices rise, restaurant chains are taking very different approaches to their rewards programs. While some brands are pulling back their rewards to avoid further...

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Restaurants Weigh Margin-Boosting Benefits of Digital-Only Locations
Restaurants Weigh Margin-Boosting Benefits of Digital-Only Locations
October 25, 2022  |  ResTech

As restaurant brands around the world look to boost margins, many are turning to kiosks to dramatically reduce their labor needs. Quick-service restaurant (QSR) giant...

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Shake Shack, KFC, Others Tap Kiosks to Boost in-Restaurant Margins
Shake Shack, KFC, Others Tap Kiosks to Boost in-Restaurant Margins
August 08, 2022  |  ResTech

As restaurants’ labor challenges continue, leading brands are leveraging kiosks to drive in-store sales without the cost of face-to-face service. Shake Shack, for one, announced...

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From Chicken Nuggets to Metaverse, Fast Food Chains Court Gen Z Customers
From Chicken Nuggets to Metaverse, Fast Food Chains Court Gen Z Customers
July 20, 2022  |  ResTech

As major quick-service restaurant (QSR) chains look to secure a following among younger generations, they are being forced to rewrite the playbook to meet the...

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Yum Brands Rolls out Conversational Commerce to 2,000 Stores
Yum Brands Rolls out Conversational Commerce to 2,000 Stores
February 09, 2022  |  ResTech

Yum Brands tech spending spree appears to be paying off. The Louisville, Kentucky-based restaurant company, parent of KFC, Pizza Hut, Taco Bell and The Habit...

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Restaurant Roundup: Robotic Delivery Expands as eCommerce Comes for Breakfast
Restaurant Roundup: Robotic Delivery Expands as eCommerce Comes for Breakfast
October 29, 2021  |  ResTech

Robotic food delivery is becoming increasingly common. C3 by SBE, the Beverly Hills-based food tech company behind 40 virtual and physical restaurant brands, announced Thursday...

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