loyalty

Loyalty programs are structured marketing strategies designed by merchants to encourage customers to continue to shop at or use the services of businesses associated with each program.

Today In Retail: Gap Integrates Brands’ Loyalty Programs; Crocs Sees Accelerated Demand

Today In Retail: Gap Integrates Brands’ Loyalty Programs; Crocs Sees Accelerated Demand
Today In Retail: Gap Integrates Brands’ Loyalty Programs; Crocs Sees Accelerated Demand
July 22, 2021  |  Retail

In today’s top retail news, Gap Inc. is streamlining the credit card and loyalty programs across all four of its brands, while Crocs wrestles with...

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Gap Streamlines 4 Rewards Programs Into 1 Amid Flood Of Loyalty Initiatives
Gap Streamlines 4 Rewards Programs Into 1 Amid Flood Of Loyalty Initiatives
July 22, 2021  |  Retail

Gap is integrating its credit card and loyalty programs across all four of its brands in an attempt to simplify the consumer experience, as retailers...

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Data Brief: 53 Pct Of UK Consumers ‘Extremely’ Interested In Trustworthy Local Loyalty
Data Brief: 53 Pct Of UK Consumers ‘Extremely’ Interested In Trustworthy Local Loyalty
July 21, 2021  |  Loyalty & Rewards

In Making Loyalty Work for Small Businesses: United Kingdom Edition, a PYMNTS and Pollinate collaboration, researchers surveyed a census-balanced panel of 1,115 U.K. consumers as...

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Emerging Trends In Consumer Behavior 
Emerging Trends In Consumer Behavior 
July 19, 2021  |  Today In Data

Australian consumers love local loyalty programs – when they are able to able to find them. In the economy, U.S. consumers spent more in department stores and less on...

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5G, BNPL, SMB Loyalty Top This Week’s News
5G, BNPL, SMB Loyalty Top This Week’s News
July 16, 2021  |  The Weekender

In this week’s news, we saw Nokia’s stock surging on the heels of strong results as the telecom equipment maker has been working globally to...

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David’s Bridal Loyalty Program Tops 500K Amidst Rebound In Weddings
David’s Bridal Loyalty Program Tops 500K Amidst Rebound In Weddings
July 15, 2021  |  Retail

When David’s Bridal started its inaugural loyalty program in December, it was the end of a tough year for the wedding industry. Countless brides had...

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Deep Dive: Why Omnichannel Outreach Is Critical To Driving Restaurant Spend
Deep Dive: Why Omnichannel Outreach Is Critical To Driving Restaurant Spend
July 15, 2021  |  ResTech

Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required....

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Data Brief: Nearly 50 Pct Of Budget-Minded Consumers Rely On Restaurant Rewards
Data Brief: Nearly 50 Pct Of Budget-Minded Consumers Rely On Restaurant Rewards
July 14, 2021  |  Loyalty & Rewards

According to the July edition of Delivering on Restaurant Rewards, a PYMNTS and Paytronix collaboration, recent research “shows that there are 81 million consumers in...

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