marketing

Bridg Closes Marketing Loop For Restaurants, Retail
Bridg Closes Marketing Loop For Restaurants, Retail
February 03, 2017  |  Retail

While online commerce has allowed eRetailers to source consumer data and to deliver targeted, personalized advertisements, physical retail has often lacked these capabilities. Los Angeles-based tech...

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Fidzup Brings Mobile Marketing Insights To Brick-And-Mortar Stores
Fidzup Brings Mobile Marketing Insights To Brick-And-Mortar Stores
December 07, 2016  |  Retail

Retail performance mobile marketing expert Fidzup recently announced it raised $3.7 million in a new funding round with venture capitalists Cap Horn, Turenne Capital and...

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Visual IQ Offers Smart Attribution
Visual IQ Offers Smart Attribution
December 06, 2016  |  Retail

Needham, Mass.–based cross-channel marketing attribution software provider Visual IQ has nearly 11 years in the business. Founded in 2006, Visual IQ provides businesses with its...

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Loyalzoo Adds Handsfree Marketing To Loyalty Platform
Loyalzoo Adds Handsfree Marketing To Loyalty Platform
November 30, 2016  |  Loyalty & Rewards

U.K.-based digital loyalty service provider for small and medium-sized retailers and restaurants Loyalzoo recently announced that it has added a new feature to run alongside its...

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Kellogg’s Breakfast Council Gaffe
Kellogg’s Breakfast Council Gaffe
November 28, 2016  |  Retail

Product placement, sponsored content and influencer marketing are hardly new phenomena as the advertising world works nonstop to keep pace with the internet. Disclosure of...

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Alternative Payments Inks Deal With Lime Light CRM
Alternative Payments Inks Deal With Lime Light CRM
September 14, 2016  |  Partnerships / Acquisitions

Alternative Payments, a provider of local payment methods and credit card alternatives, announced on Tuesday (Sept. 12) it has inked a partnership with Lime Light...

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