Social Media

Social media are interactive computer-mediated technologies that facilitate the creation and sharing of information, ideas, career interests and other forms of expression via virtual communities and networks.

YouTube Steps Up ‘Cat-and-Mouse’ Game Against Ad Blockers

YouTube Steps Up ‘Cat-and-Mouse’ Game Against Ad Blockers
YouTube Steps Up ‘Cat-and-Mouse’ Game Against Ad Blockers
December 03, 2023  |  Subscriptions

YouTube is reportedly increasing its efforts to keep ad blockers off of its site. Get the Full Story Complete the form to unlock this article...

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Meta’s Threads Heads to Europe in December
Meta’s Threads Heads to Europe in December
November 30, 2023  |  Facebook / Meta

Meta is reportedly planning to bring its Threads platform to Europe in December. Get the Full Story Complete the form to unlock this article and...

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Tumblr Shutting Down Creator Subscriptions as Other Platforms Launch Them
Tumblr Shutting Down Creator Subscriptions as Other Platforms Launch Them
November 28, 2023  |  Subscriptions

As more creator-focused platforms launch tools for makers to monetize their followings with subscriptions, Tumblr is ending its Post+ program, suggesting that perhaps the landscape...

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Black Friday Sees Spending Surge Despite Inflation
Black Friday Sees Spending Surge Despite Inflation
November 28, 2023  |  Consumer Insights

Despite inflationary pressures and all the voices warning that this year’s Black Friday was going to be one of restraint, nearly 8.6% more consumers say...

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Report: Reddit Talking With Potential Investors for IPO 
Report: Reddit Talking With Potential Investors for IPO 
November 27, 2023  |  IPO

Reddit is reportedly in talks with potential investors for an initial public offering (IPO).  Get the Full Story Complete the form to unlock this article and...

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Snapchat Reportedly Joins Social Media Companies Testing Ad-Free Subscription Tiers
Snapchat Reportedly Joins Social Media Companies Testing Ad-Free Subscription Tiers
November 27, 2023  |  Subscriptions

As social media companies push for new ways to monetize their user bases, Snapchat is becoming the latest to test ad-free subscriptions to drive recurring...

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From Slump to Surge, Ads and Influencers Revive Black Friday
From Slump to Surge, Ads and Influencers Revive Black Friday
November 27, 2023  |  Retail

Despite the price hikes that threatened the Black Friday spirit, 2023 saw shoppers rising to the occasion with a 10% surge in participation compared to...

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X’s Advertiser Exodus Could Cost Platform $75 Million
X’s Advertiser Exodus Could Cost Platform $75 Million
November 26, 2023  |  Social Commerce

Advertisers continue to leave X, and could reportedly take $75 million with them. Get the Full Story Complete the form to unlock this article and enjoy...

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