subscription commerce

The use of a recurring, usually monthly, payment business model so consumers and businesses can access products and services on a regular basis. The most popular subscription commerce businesses are streaming services (e.g. Spotify, Netflix), digital media (e.g. Wall Street Journal, Bloomberg), “box of the month” categories (e.g. StitchFix, Barkbox, FabFitFun). Businesses use the subscription commerce model to make access to valuable products more affordable by eliminating the need to make a one-time purchase, e.g. Salesforce, Microsoft Office, fraud and security software).

Apple Fitness+ Adds ‘Time to Run,’ ‘Collections’ to Subscription Service
Apple Fitness+ Adds ‘Time to Run,’ ‘Collections’ to Subscription Service
January 07, 2022  |  Mobile Commerce

Apple on Friday (Jan. 7) said it’s adding a new Collections feature and Time to Run service to its Apple Fitness+ subscription service Monday (Jan....

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Taco Bell Rolls Out ‘Taco Lover’s Pass’ Nationwide as Restaurant Subscriptions See Mixed Results
Taco Bell Rolls Out ‘Taco Lover’s Pass’ Nationwide as Restaurant Subscriptions See Mixed Results
January 07, 2022  |  Subscriptions

Increasingly, major restaurant brands are leveraging subscription commerce to draw in digital consumers and build loyalty. On Thursday (Jan. 6), leading Mexican-inspired quick service restaurant...

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54% of Consumers Keep Their Retail Subscriptions Going After Their Free Trial Ends
54% of Consumers Keep Their Retail Subscriptions Going After Their Free Trial Ends
December 30, 2021  |  Subscriptions

Free trials are and always have been key to converting new subscribers to retail subscriptions. In fact, 80% of retail subscribers who subscribed after the pandemic — 35 million...

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The Role of Flexible Refunds in Driving Subscriber Growth
The Role of Flexible Refunds in Driving Subscriber Growth
December 17, 2021  |  Subscriptions

With a rising cost of living and finite time and money to spend on subscriptions, cost-conscious consumers are becoming pickier about what they subscribe to,...

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Consumers Have Nearly Twice the Subscriptions They Had in February 2020
Consumers Have Nearly Twice the Subscriptions They Had in February 2020
December 10, 2021  |  Subscriptions

Consumers’ use of automated payments for subscription services has grown steadily, but growth has been particularly substantial over the past two years. This behavior aligns...

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77% of Top-Performing Subscription Merchants Offer Features Known to Inspire Consumer Trust 
77% of Top-Performing Subscription Merchants Offer Features Known to Inspire Consumer Trust 
December 03, 2021  |  Subscriptions

There is increasing pressure on retail subscription merchants to improve their customers’ overall subscription experiences in order to stand out and meet their higher-than-ever expectations. ...

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Why the Retail Subscription Market is Just Warming Up
Why the Retail Subscription Market is Just Warming Up
December 02, 2021  |  Subscriptions

Fears of a subscription commerce bubble are evaporating as new data find consumers amassing and retaining more subscriptions rather than paring down — and as...

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From Cats to Cotton Candy: Consumers Choose Personalization, Experience in The Face of ‘Limitless’ Retail Subscription Options
From Cats to Cotton Candy: Consumers Choose Personalization, Experience in The Face of ‘Limitless’ Retail...
November 04, 2021  |  Subscriptions

In 2013, Olivia Canlas saw subscription boxes for dog owners, wine connoisseurs, book lovers and various others, but none for cat owners.  As the owner...

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For Subscription Businesses, Fewer Failed Payments Means Better Customer Retention
For Subscription Businesses, Fewer Failed Payments Means Better Customer Retention
October 15, 2021  |  Subscriptions

Subscription businesses know that if a payment is failing, it’s bad for them and bad for the customer, though many may not realize just how bad...

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