virtual try-on

Retailers Bet on AI Fitting Rooms to Slash Costly Returns
Retailers Bet on AI Fitting Rooms to Slash Costly Returns
April 06, 2026  |  eCommerce

Online shopping has made buying and returning clothing seamless for consumers. But for retailers, returns have become an expensive problem: The process requires retailers to...

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Google Expands Virtual Try-on Technology to Include Shoes
Google Expands Virtual Try-on Technology to Include Shoes
October 08, 2025  |  News

Google’s virtual try-on technology now lets users see how they would look in a pair of shoes that they found online. Beginning Wednesday (Oct. 8),...

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Retailers Say They’re Drowning Under Post-Holiday Return Surge
Retailers Say They’re Drowning Under Post-Holiday Return Surge
January 06, 2025  |  Retail

The surge in online shopping and practices like “bracketing”— ordering multiple sizes or variations with the intent to return unwanted items — has significantly increased...

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Perfect Corp. to Expand Virtual Try-On Applications With Wannaby Acquisition
Perfect Corp. to Expand Virtual Try-On Applications With Wannaby Acquisition
December 24, 2024  |  Partnerships

Perfect Corp. plans to acquire Wannaby to expand Perfect’s virtual try-on technology solutions into new luxury market segments like shoes, bags and apparel. The company...

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Google Adds Dresses to AI-Powered Virtual Try-On Offering
Google Adds Dresses to AI-Powered Virtual Try-On Offering
September 05, 2024  |  Artificial Intelligence

Google’s virtual try-on tool now lets shoppers see how they’d look in dresses. The tech giant on Thursday (Sept. 5) announced it is expanding the artificial intelligence...

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Amazon and Walmart Tap Imaging Tech to Improve eCommerce Experience
Amazon and Walmart Tap Imaging Tech to Improve eCommerce Experience
July 26, 2024  |  Retail

Amazon and Walmart are looking to make the online shopping experience more visual in an effort to boost consumers’ eCommerce engagement. Amazon’s Image Searches Amazon,...

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Google to Move Retailers to New AI-Driven Merchant Platform
Google to Move Retailers to New AI-Driven Merchant Platform
July 24, 2024  |  News

Google is moving all retailers to a new version of its Merchant Center. The change should happen by September, the tech giant wrote on its...

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Apparel Retailers Use New AI Features to Reduce Online Returns
Apparel Retailers Use New AI Features to Reduce Online Returns
June 07, 2024  |  Retail

As clothing brands and retailers continue to struggle with the costly problem of returns, many are turning to artificial intelligence to help consumers buy products...

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Ulta: The Future of Beauty Is Click-and-Mortar™
Ulta: The Future of Beauty Is Click-and-Mortar™
June 05, 2024  |  Retail

As consumers seek more convenient buying options for even the most historically on-site trial-based categories, the beauty industry is transforming to meet shoppers’ increasing Click-and-Mortar™...

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