Adidas has decided what to do with its millions of leftover Yeezy sneakers. The firm will sell the $1 billion worth of products and donate the proceeds to...
Kanye West has reportedly set up a location on Melrose Avenue in Los Angeles — on the same block as an Adidas store. The Yeezy...
Just last month, Gap reflected on a year of struggle, with numerous net losses, bloated inventory levels and a search for a permanent CEO. In the...
In 1937, the “world’s greatest salesman,” Elmer Wheeler, shot to fame and fortune with a marketing book and quip “Don’t Sell the Steak — Sell...
Retailers are caught flat-footed for what’s expected to be a record return season. Plus, a collaboration between Yeezy, Gap and Balenciaga bodes well for retail-designer...
As any good cook will tell you, the best dishes often evolve after a few ingredients in an existing recipe are changed. The magic, the...
Never underestimate the power of a blue puffer jacket. That, it seems, is the lesson from the first fashion item dropped into the market care...
Eleven months after Gap announced its 10-year product partnership with Kanye West and his Yeezy brand, the 50-year-old casual apparel retailer is seeing something it...
To bring apparel to consumers in a new YEEZY Gap line, Kayne West is collaborating with Gap through a partnership unveiled on Friday (June 26)....