YouTube

Video Taps Into Short Attention Spans With Direct Path To Purchase
Video Taps Into Short Attention Spans With Direct Path To Purchase
November 06, 2017  |  eCommerce

Five hours a day. Some of us barely sleep that many hours, but for the average consumer, that’s how much time is spent in front...

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Amazon Tracker: Raising The (Pop-Up) Bar
Amazon Tracker: Raising The (Pop-Up) Bar
October 13, 2017  |  Amazon

From teenagers to Tokyo, Amazon is perpetually looking for new ways to meet new consumers where they are. In this week’s tracker, the eCommerce giant...

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Amazon Courts YouTube Advertisers
Amazon Courts YouTube Advertisers
October 10, 2017  |  Amazon Acquisitions

Amazon is reportedly holding meetings in an effort to lure more advertisers to its video content platform in a bid to take on YouTube. According...

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Google Tracker: Toeing The Line And Stirring The Pot
Google Tracker: Toeing The Line And Stirring The Pot
October 03, 2017  |  Retail

Google is really taking control of its own destiny this week. It made moves to appease the European regulators who slapped it with a $2.7...

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Amazon Tracker: Tech Giant Drama With Apple And Google
Amazon Tracker: Tech Giant Drama With Apple And Google
September 29, 2017  |  Amazon

As predicted, Amazon has a new Echo coming out in time for the holidays – and here’s how it plans to compete with Apple’s HomePod....

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Amazon And Google Spar Over YouTube  
Amazon And Google Spar Over YouTube  
September 28, 2017  |  Amazon Technology

Amazon and Google are in a rare public fight over Amazon’s Echo Show device, which, as of Wednesday (Sept. 27), can no longer show YouTube...

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Report: Instagram A Strong Driver Of Fashion Purchases
Report: Instagram A Strong Driver Of Fashion Purchases
August 30, 2017  |  Retail

Although it’s no secret that social media platforms such as Snapchat, Facebook and Instagram have a strong affect on fashion trends, it may be surprising to see...

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Millennials Still Prefer Snapping Over Instagramming
Millennials Still Prefer Snapping Over Instagramming
August 25, 2017  |  Facebook

A new report shows that Snapchat is the third-most popular app among 18- to 24-year-olds in the U.S., two spots ahead of Instagram. YouTube and...

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Facebook Watch Launches To Mixed Reviews
Facebook Watch Launches To Mixed Reviews
August 14, 2017  |  Facebook

Facebook Watch, the social media giant’s dedicated video tab, made its first appearance to the public Thursday and is continuing to roll out to the...

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