Tapping Into Expanding Opportunity
While cash was once king on a global stage, digitization is marching forward, and quickly. Case in point: Australia, where cash still has a prominent place, but digitization is capturing ground. The question is how to keep up with consumer demands in an increasingly digital environment, where customers are becoming ever more demanding of not just service, but the right service. Half of all online shoppers have bailed on a shopping experience just because they couldn’t pay how they wanted to. Or how to make sure new markets — like the new legal betting market in the U.S. — remain clear, clean and compliant. And, of course, how to leverage enough security advances to keep out the cybercriminals who want to follow — and rob — the digitally migrating crowds.
