Lululemon news and trends

Lululemon Embraces AI to Accelerate Design and Go-to-Market Processes

September 04, 2025
Lululemon Offers New Products and Events to Draw ‘Cautious Consumer’
Earnings // March 28, 2025

Lululemon Athletica is focusing on new products and community events to draw customers at a time when many are concerned about inflation and the economy. The athletic apparel, footwear and accessories company has seen that these concerns have led consumers to spend less and visiting...

Lululemon Faces Challenges in Domestic Market Despite Global Success
Retail // December 16, 2024

For Lululemon, the third quarter of 2024 marked an interesting contrast in its performance across different regions. While the company saw impressive global growth, especially in international markets, its U.S. performance has raised concerns. By the Numbers The company’s net revenue rose 9%, reaching $2.4...

Gap’s Brand Turnaround in Motion as Lululemon Hits New Highs in Global Sales
Earnings // August 30, 2024

As the retail sector faces a complex mix of opportunities and challenges, Gap and Lululemon are charting distinct courses in their recent earnings reports. While Gap focuses on revitalizing its core brands during ongoing operational hurdles, Lululemon is capitalizing on international growth and stellar performance...

Brands Focus on Post-Purchase Innovations to Foster Customer Loyalty
Retail // August 20, 2024

As competition for customer loyalty grows fiercer, brands are sharpening their focus on the post-purchase phase — a critical yet frequently neglected part of the customer journey. Understanding that the relationship with the customer extends well beyond the checkout counter, companies are now crafting strategies...

Interviews & Exclusives
Trove Leads Lululemon, Canada Goose and Carhartt Into Resale Boom

March 14, 2023
Before branded resale, third-party platforms like ThredUP, Vestiaire Collective, Poshmark and The RealReal dominated the pre-loved market — and fueled a global market value of $184 billion in 2022.  The explosion of resale created a widespread adoption of peer-to-peer (P2P) selling and buying, extending the life of garments and accessories and addressing a major consumer […]

Why Lululemon’s $500M Mirror Deal Is A Muscular Move Into ‘Contextual Commerce’

July 01, 2020
In a move that caught much of the world off guard, athleisure giant Lululemon announced plans this week to buy home-exercise technology startup Mirror for an impressive $500 million. The...

Quick Reads
Lululemon Embraces AI to Accelerate Design and Go-to-Market Processes

September 04, 2025
Lululemon Athletica aims to leverage artificial intelligence (AI) and technology to enhance its ability to develop new products and bring them to market. While reporting that the athletic apparel, footwear and accessories company is “not happy with the current results in the U.S. business,” Lululemon CEO Calvin McDonald said Thursday (Sept. 4) during an earnings […]

Lululemon Offers New Products and Events to Draw ‘Cautious Consumer’

March 28, 2025
Lululemon Athletica is focusing on new products and community events to draw customers at a time when many are concerned about inflation and the economy. The athletic apparel, footwear and...

Consumers on Weight Loss Drugs Expected to Spend Double on New Clothes After Losses

December 03, 2023
The rising popularity of certain weight loss drugs might end up helping apparel makers. That’s according to a recent survey by investment banking firm Stifel, the subject of a Saturday...

Peloton and lululemon Partner to Create 20 Million-Strong Community

September 27, 2023
Peloton and lululemon have announced a five-year strategic global partnership that aims to bring together fitness content and athletic apparel and create a combined community of over 20 million members...