pymnts Profile:
Apple Inc. (NASDAQ: AAPL)
Apple Inc. is an American multinational technology company headquartered in Cupertino, California, that designs, develops, and sells consumer electronics, computer software, and online services.
Who Made This Song? Platforms Start to Label AI Music
March 6, 2026
An artificial intelligence (AI)-generated country song reached No. 1 on Billboard’s Country Digital Song Sales chart last fall, and few listeners knew the song was created by a machine. The track, ...Read moreApple Slashes Entry Price With MacBook Neo
March 4, 2026
Apple unveiled a new laptop Wednesday (March 4) that it said offers the Mac experience at a “breakthrough price” that starts at $599 for consumers and $499 for students. The MacBook Neo features ...Read moreApple Ups Price For Faster MacBooks Amid Chip Shortage
March 3, 2026
Apple has introduced faster-yet-costlier versions of its MacBook computers amid an ongoing memory chip drought. The tech giant on Tuesday (March 3) released updated versions of the MacBook Air featuring the ...Read moreApple Debuts Lower-Cost Version of iPhone 17
March 2, 2026
Apple has introduced what it calls a more durable and affordable iPhone 17. The iPhone 17e, which was announced Monday (March 2) and starts at $599, is a scaled-down cousin to the tech ...Read moreApple in Talks to Bring Digital Wallet to India
February 26, 2026
Apple is reportedly talking with banks and card networks to launch Apple Pay in India. The company is holding discussions with Indian lenders ICICI Bank, HDFC Bank and Axis Bank with plans to introduce its digital wallet ...Read moreApple Set to Bring Car Keys Function to Toyota Vehicles
February 18, 2026
Apple is reportedly expanding its car keys wallet feature with carmaker Toyota launching support for the tool. According to a report Tuesday (Feb. 17) from Apple-focused news website 9to5Mac, the tech giant had named 13 new carmakers who ...Read moreApple’s AI Strategy Offers Alternative for Investors
February 18, 2026
In an ocean of artificial intelligence (AI)-related angst, Apple is reportedly offering investors a life preserver. That’s according to a report Wednesday (Feb. 18) from Bloomberg News, which pointed out that ...Read moreApple Bets on AI Wearables to Lock in iPhone Users
February 17, 2026
Apple is accelerating its development of three artificial intelligence (AI)-powered wearable devices: smart glasses, a pendant and AirPods, Bloomberg reported Tuesday (Feb. 17), citing unnamed sources. The three devices will be ...Read moreApple Pay Pushes Installments to In-Store Checkout
February 17, 2026
Apple is promoting the ability of Apple Pay to let users pay over time in stores as well as in apps and online. This capability is available with iOS 26 and ...Read moreApple Preps for March 4 Product Launch
February 16, 2026
Apple is reportedly weeks away from its next product launch. The iPhone maker will hold that event on March 4, Bloomberg News reported Monday (Feb. 16), citing an invitation from the ...Read more

Apple in Talks to Bring Digital Wallet to India
February 26, 2026
Apple is reportedly talking with banks and card networks to launch Apple Pay in India. The company is holding discussions with Indian lenders ICICI Bank, HDFC Bank and Axis Bank with plans to introduce its digital wallet ...Read moreApple Set to Bring Car Keys Function to Toyota Vehicles
February 18, 2026
Apple is reportedly expanding its car keys wallet feature with carmaker Toyota launching support for the tool. According to a report Tuesday (Feb. 17) from Apple-focused news website 9to5Mac, the tech giant had named 13 new carmakers who ...Read moreApple Bets on AI Wearables to Lock in iPhone Users
February 17, 2026
Apple is accelerating its development of three artificial intelligence (AI)-powered wearable devices: smart glasses, a pendant and AirPods, Bloomberg reported Tuesday (Feb. 17), citing unnamed sources. The three devices will be ...Read moreBig Tech Faces the AI Innovator’s Dilemma.
February 4, 2026
Smith Corona was once the king of written communications. For most of the twentieth century, the sound of work and study in America was the clickety‑clack of typewriter keys in offices, ...Read moreApple Loses More AI Researchers to Meta and Google
February 1, 2026
Apple has reportedly lost at least four AI researchers recently to its big tech rivals. These departures include Yinfei Yang, Haoxuan You, Bailin Wang and Zirui Wang, Bloomberg News reported Friday ...Read moreApple Signals AI Will Power Payments Security and Growth
January 29, 2026
Apple just turned in what CEO Tim Cook called “a quarter for the record books” Thursday (Jan. 29) and the headline numbers back him up. But for the banking, payments ...Read moreApple’s JPMorgan Deal Will Expand Its Financial Services Ecosystem
January 8, 2026
Apple’s services strategy is anchored in hardware, turning devices into gateways for recurring engagement across payments, commerce and content. Financial services are increasingly part of that design, where consumers already authenticate, ...Read moreApple Retreats on Vision Pro as Consumer Demand Falls Short
January 2, 2026
Apple is scaling back the Vision Pro after weak sales. For the payments ecosystem, it is a sign that “spatial computing” will remain a niche channel for shopping, identity and ...Read moreApple Revamps AI Leadership Amid Siri Delays
December 1, 2025
Apple moved Monday to reset its artificial intelligence (AI) leadership, announcing that longtime machine learning chief John Giannandrea will step down and that Amar Subramanya will become vice president of ...Read moreMobile Wallet Use Jumps 31% as Apple Pay Faces Rising Competition
November 26, 2025
Shoppers are using mobile wallets more often, but the new data suggests that this shift is doing less to consolidate Apple Pay’s dominance than to widen the field for its ...Read more
Apple Pay Pushes Installments to In-Store Checkout
February 17, 2026
Apple is promoting the ability of Apple Pay to let users pay over time in stores as well as in apps and online. This capability is available with iOS 26 and ...Read moreLawsuit Alleges Apple Pay a Trillion-Dollar ‘Fence’ for Stolen Wallet IP
August 7, 2025
Digital payments solution provider Fintiv is accusing Apple of racketeering and trade-secret theft in a new federal suit over the technology that powers Apple Pay. Fintiv’s complaint, lodged Wednesday (Aug. 6) ...Read moreApple Pay’s 10-Year Journey and Its Next Decade of Decisions
October 22, 2024
PYMNTS Intelligence published its annual report on the usage and adoption of Apple Pay yesterday (October 21). That report marked the ten-year milestone of Apple Pay’s launch, which was the ...Read moreApple Shutters Pay Later as It Paves Broader Path for Installment Loans
June 17, 2024
Nearly two years after its initial announcement and about eight months after its nationwide debut, Apple Pay Later is being discontinued. In the wake of that announcement, the company is charting ...Read moreApple Pay Expands Services Ecosystem ‘Off’ iPhone Onto Chrome and Into Installments
June 11, 2024
The first few days of Apple’s annual developer conference, stretching from Monday (June 10) to Friday (June 14), may seemingly be all about artificial intelligence. But a set of announcements Tuesday ...Read moreApple Cash Adds Virtual Card Numbers, Enabling Spending at More Merchants
April 9, 2024
Apple Cash cards now have virtual card numbers, enabling users to securely spend their Apple Cash at merchants that don’t accept Apple Pay. This change was included among updates to Apple Cash terms ...Read moreSunrate Adds Apple Pay to Payment and Treasury Management Platform
April 8, 2024
Sunrate has added Apple Pay to its global payment and treasury management platform. This new option offers the company’s commercial credit card customers a safer, more secure and private way to pay, Sunrate said ...Read moreThe Apple Pay Threat Facing Banks
March 18, 2024
A friend was preparing for a once-in-a-lifetime yoga retreat to a fancy resort in Malaysia. The trip was a long one with stopovers in Qatar and two days in Kuala ...Read moreEuropean Commission Asking Retailers and Rivals About Apple Pay
May 10, 2023
The European Commission (EC) is reportedly seeking information about Apple Pay from retailers and Apple’s rivals. The requests by the antitrust regulators of the EU were sent out three months after ...Read moreEU Targets Apple Pay’s Exclusive Access to iPhone NFC Chip
November 16, 2022
Since the launch of the iPhone 6, all subsequent models of Apple’s smartphone have enabled contactless payments with the Apple Pay mobile wallet using near field communication (NFC) technology. And unlike ...Read more
AI-Generated Damage Claims Trigger Retail Crackdown on Return Fraud
March 3, 2026
Retailers are facing a new and more sophisticated form of return fraud, one in which artificial intelligence is being used against them. Shoppers are submitting AI-generated images of damaged or ...Read moreWalmart Names New CEO as Retail Moves From Shelves to Software
February 3, 2026
The world’s newest trillion-dollar company also has a new CEO. And no, it’s not Disney. And while trillion-dollar market caps might bring to mind visions of big tech hyperscalers, it’s not ...Read moreThe Vitamin Shoppe Opens AI-Driven Innovation Store in NYC
January 30, 2026
The Vitamin Shoppe on Wednesday (Jan. 28) opened a new Innovation Store on New York City’s Upper East Side, using artificial intelligence and digital tools to help consumers discover, evaluate ...Read moreConversational AI Becomes New Front Door for Holiday Shopping
December 12, 2025
The traditional holiday shopping journey, a linear path of keyword searches, doom-scrolling and multi-step checkouts, is being dismantled in real-time. This season is seeing the rise of agentic commerce, where ...Read moreChina’s Singles’ Day Sales Festival Expands to 5 Weeks
October 16, 2025
China’s Singles’ Day sales festival has reportedly been stretched to as long as five weeks by some retailers. While the sales event is set for Nov. 11, which is the original Singles’ ...Read moreWalmart to Offer Employees Customized AI Training Through OpenAI Certification
September 9, 2025
Walmart will offer its employees free access to the OpenAI Certification program when it launches in 2026. The retailer will offer this access to its U.S.-based frontline and office-based employees through ...Read moreRetailers Split on Holiday Outlook as Shoppers Pull Back
August 20, 2025
Major U.S. retailers’ forecasts reportedly have investors wondering whether the current slump in consumer spending could last through the holiday shopping season. These concerns are due in part to rising costs driven ...Read moreLVMH Seeks $1 Billion Sale of Fashion Brand Marc Jacobs
July 25, 2025
Luxury conglomerate LVMH is reportedly looking to sell fashion brand Marc Jacobs for about $1 billion. LVMH is discussing deals with multiple parties and could reach a deal soon, the Wall Street Journal (WSJ) reported Friday ...Read moreWalmart Amps Up Agentic AI Saying ‘Customers Are Ready’
July 24, 2025
Walmart is launching a line of “super agents” designed to help customers and workers. The retail giant says these new tools, powered by agentic artificial intelligence (AI), will soon be the chief way people ...Read moreRetailers Rely on Modern POS to Beat Uncertainty
July 18, 2025
Watch more: Unified Commerce Starts With the Modern POS The traditional brick-and-mortar retail store is undergoing a transformation, evolving from a transaction point into a sophisticated command center designed to enhance ...Read more