Amazon

Amazon
Amazon Debuts AI-Powered Tools for Creating Advertisements
October 15, 2024

Amazon Ads has debuted two artificial intelligence (AI) tools designed to help advertisers expand their reach. The company’s AI creative studio and Audio generator were both announced Tuesday (Oct. 15) at Amazon Ads’ annual “unboxed” event. “By building a suite of self-service, AI-powered tools, Amazon...

Amazon
Amazon’s Robotics Revolution: Transforming Fulfillment Centers to Enhance Efficiency
October 11, 2024

As Amazon seeks to redefine the future of logistics, the company is leveraging robotics to streamline its operations and enhance customer experiences, a process that began with the acquisition of Kiva Systems in 2012. Amazon has since deployed more than 750,000 robots globally, with its...

Amazon
Amazon Adds GenAI Shopping Guides to Personalize eCommerce Experience 
October 10, 2024

Amazon has implemented new generative artificial intelligence (GenAI) technology in an attempt to improve product research and personalize shopping recommendations on its eCommerce platform, joining a growing trend of AI adoption in online retail. The eCommerce giant introduced AI Shopping Guides on Wednesday (Oct. 9)...

Amazon
Amazon Pharmacy to Expand Same-Day Delivery to 20 More Cities
October 09, 2024

Amazon Pharmacy plans to open pharmacies and offer same-day delivery of prescription medications in 20 more U.S. cities in 2025. This move will more than double the number of cities in which the company offers this service and will make same-day delivery of medications available...

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Amazon’s Prime Big Deal Days: Early Indicator for Holiday Shopping Trends
October 07, 2024

As Amazon kicks off its Prime Big Deal Days on Tuesday (Oct. 8), the 48-hour event will serve as an early referendum on holiday spending patterns. “Prime Big Deal Days has become an unofficial start to the holidays, especially because it has nudged many other...

Amazon
Cautious Consumers Lead Amazon to Join Target in Flat Holiday Hiring Trend
October 03, 2024

Amazon plans to hire 250,000 workers for the upcoming holiday season, according to a Thursday (Oct. 3) press release. The figure is in keeping with last year’s hiring levels and comes as retailers are preparing for a shopping season that could be marked by consumer...

Amazon
Amazon Gears Up for More Ads on Prime Video
October 02, 2024

Amazon is planning to run more advertisements on its top television shows and movies on Prime Video, its streaming service. According to a Wednesday (Oct. 2) interview in the Financial Times (FT) with Vice President of Prime Video Kelly Day, Prime is lining up new...

Amazon
Amazon Doubles Down on SMB Focus With Business Prime Rewards
October 02, 2024

Amazon Business, the branch of Amazon that offers businesses wholesale and procurement solutions, is rolling out Business Prime Rewards. The program is exclusive to Business Prime members and allows them to earn up to $1,000 a year on eligible expenses via Amazon Business, the eCommerce giant...

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Report: Amazon Video Streaming Tops $1.8 Billion in Ad Spending Commitments
September 27, 2024

Amazon has reportedly surpassed its goal of drawing $1.8 billion in ad spending commitments for its video streaming services after introducing ads on its Prime Video earlier this year. That total includes ads on the company’s live sports telecasts, including the NFL’s Thursday Night Football, Seeking Alpha reported...