Burger King parent company Restaurant Brands International says it plans to sharply increase its drive-thrus in a bid to boost sales. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to...
As fast-food brands compete for their customers’ loyalty, limited-time offers (LTOs) and other promotions can go a long way. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe...
McDonald’s is tapping artificial intelligence (AI) technology from Apprente — its 2019 acquisition — to launch a test pilot of automated drive-thru ordering at 10 Chicago fast food locations, CNBC reported on Wednesday (June 2). Get the Full Story Complete the form to unlock this...
That the average experience in a quick-service restaurant (QSR) has been greatly enhanced by the addition of mobile technology is almost inarguable. The customer journey these days is frankly much smoother, much faster and a lot more rewarding. It is safe to assume that no...
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Call it the market of one. In the age of connectivity, when mobile devices have meant a sea change in how we dine (how we order, eat and pay), restaurant firms have the opportunity to build consumer connections that are based on customization and customer...
Why do some customers visit the same QSR location every day, and some will visit multiple locations of the same chain? The latest Restaurant Readiness Index includes a Deep Dive on how single versus multiple-location customers differ.
For insight on how QSRs are responding to changing customer expectations, PYMNTS caught up with Carissa Ganelli, chief digital officer at Subway. She discussed the new technologies the franchise is currently testing — including kiosks, apps and loyalty programs — at its nearly 30,000 locations...
Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing this form, you agree to receive marketing communications from PYMNTS and...
