Walgreens has introduced a rebranding strategy aimed at showcasing the company’s history, as well as boosting its efforts to target a younger demographic – especially millennial and Gen X females. Get the Full Story Complete the form to unlock this article and enjoy unlimited free...
Amazon customers can now buy retail goods for every member of their family on the site’s marketplace — including their pets. The eCommerce giant has launched Pet Profiles, which allows customers to add their pets to their account. Get the Full Story Complete the form...
J.Crew — responding to years of declining retail sales and closing stores — is leaning heavily on online shopping channels as it attempts to reestablish itself with its customer base. The move comes as the retailer is closing even more physical locations than was previously been predicted....
Consumer watchdog group the Consumer Financial Protection Bureau (CFPB) has notified Signet Jewelers — the parent company of Zales, Kay Jewelers and Jared — that it may take future action against the company for its in-store credit practices. Get the Full Story Complete the form to unlock...
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The U.K. retail branch of U.S. toy and game company Toys R Us is seeking creditor approval of a plan to restructure its operations in the coming year. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to...
This month in 1998, parents across the U.S. were fighting in toy stores over Furbies to give to their children as holiday gifts. It was the most popular holiday gift of the year, commanding ridiculous resale retail prices on eBay as the supply of the...
In January 1950, William Applebaum published a piece in the Journal of Marketing about the buying behaviors of consumers in retail stores. At the time, Applebaum was the director of Marketing Research at the Stop & Shop supermarket chain based in Boston. The research he presented...
With only 23 days left until Christmas, the pressure is mounting. Sure, there are some Type A people who’ve long since done their holiday shopping and will be wrapping gifts this weekend. If you are one of those people, we might strongly suggest you not...