The direct-to-consumer (D2C) playbook really had a moment. It even had staying power through the pandemic as it provided brands with a way to reach consumers directly, bypassing traditional distribution channels and establishing a closer connection with their audience. D2C strategies enabled companies to control...
Despite being in operation for 12 years, The RealReal has yet to achieve profitability. However, other brands and retailers have observed the popularity of resale and are embracing it. This leads to the question of whether the efforts put into resale initiatives are truly worthwhile. ...
When consumers are shopping in stores in the post-pandemic age, they seek new checkout experiences that offer the same benefits they’ve grown accustomed to online. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content...
As consumers struggle with high prices, Walgreens is working to woo its loyalty program members. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today....
Amazon is offering Prime Day deals to draw shoppers to brick-and-mortar stores as well as its website. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS...
The story of consumer cutbacks on discretionary items, like apparel and beauty products, continues. But a new narrative is starting to emerge, as brands and retailers demonstrate a willingness to reevaluate their prices to align with changing consumer expectations. Get the Full Story Complete the...
Walmart is letting parents shop for the 2023 school year at 2022 prices. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By...
Hooking consumers with the privileges of subscription membership is worth offering trial giveaways for Amazon and Walmart. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our...
BigCommerce is adding new localization features to its Software-as-a-Service (SaaS) eCommerce platform. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing...