Pinterest is partnering with Warner Music Group and other record labels to crank up the volume on its Idea Pins feature with the expansion of its existing royalty-free song library to include licensed tracks powered by B2B digital music solutions platform 7Digital. Get the Full Story Complete...
Meta Platforms has announced a series of new ad formats designed to help advertisers reach their audience based on how they spend their time on the company’s platforms. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to...
Influencer and creator commerce has heated up considerably since Apple and Google clamped down on the use of tracking cookies, making direct-to-consumer (D2C) connections aided by influencers critically important to sales efforts for many brands. Get the Full Story Complete the form to unlock this...
YouTube is adding ways for content creators to make money from Shorts videos, a company post said Tuesday (Sept. 20). Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required....
Aiming to innovate new ways for suppliers and sellers to connect with customers, Walmart Connect has announced an Innovation Partner program that will help advertisers access channels such as social feeds, entertainment, t-commerce and live streaming during the holiday season. Get the Full Story Complete...
Instagram will be cutting back on its shopping features, according to a report Tuesday (Sept. 6) from The Information, citing an internal memo the company sent to staff. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to...
ByteDance, the Chinese unicorn that owns the popular social media platform TikTok, has no plans to go public, the company’s chief financial officer said this week. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS...
Social commerce company Meesho has reportedly shuttered its Indian grocery business Superstore. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By...
TikTok has introduced “Shopping Ads,” which the social media platform said is designed to help brands “meet shoppers wherever they are in the purchase journey” to boost demand and sales. Get the Full Story Complete the form to unlock this article and enjoy unlimited free...