It’s that time of year when restaurants must shine and make some serious scratch. We are not just talking about the holiday season in general, but the upcoming New Year’s Eve celebrations, where fancy toasts are made over plates of good food among close friends...
Chipotle announced on Thursday (Dec. 19) that it is testing out a different restaurant design in effort to keep its billion-dollar digital business growing. The U.S. chain of fast-casual restaurants will test out digital orders at its various restaurants, including a stand-alone location and an...
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Fast-casual chain Chipotle Mexican Grill became one of the first major restaurant brands to pioneer the mobile ordering experience in 2008. Since then, it’s invested in AI-powered ordering, as well as voice-ordering via Amazon Alexa, and forged third-party delivery partnerships. In the new Order To...
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For quick-service restaurants (QSRs), tried and true practices might not be cutting it anymore. Drive-thrus, practically invented by QSRs, are having trouble living up to the fast promise of fast food. This year, consumers spent an average of 20 seconds longer waiting in the drive-thru...
Here’s a question about the last meal that was delivered to your office or home: Do you really know where that food came from? Sure, you know the restaurant and the delivery service, but do you really know where that food came from? Get the...
Creating dedicated, loyal customers is a constant challenge for competing eateries. Consumers want greater access to mobile tools and payments, even at the physical POS, and they especially want quick and easy rewards access. The Order To Eat Tracker's Deep Dive explores how near-field communication...
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