When consumers with retail subscriptions subscribe to new services, PYMNTS Intelligence reveals, they are more likely to stick with what they know than to branch out to new kinds of subscriptions. Get the Full Story Complete the form to unlock this article and enjoy unlimited...
As Snapchat looks to grow adoption of its subscription program, the app is reportedly testing a “Friends & Family Plan,” as social media platforms look to find ways to monetize outside of ad sales. Get the Full Story Complete the form to unlock this article and enjoy...
Duolingo is seeing subscription growth, launching new tiers and constantly testing new features and enhancements to drive revenue and lifetime value (LTV). Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional...
Bark is seeing consumers’ budget pressures take a toll on new subscribers, but those who are already enrolled continue to subscribe despite these challenges. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content —...
In an effort to get Generation Z consumers paying for its dating app, Bumble is rolling out subscription plans that are shorter-term and more personalized. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content...
Once consumers start getting the VIP treatment with their retail subscriptions, PYMNTS Intelligence shows, many seek out more and more of this exclusive access. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content —...
As Peloton has been exploring various strategies in its quest to regain the success it achieved during the pandemic, the story of the brand has been inconsistent. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all...
As streaming services raise their prices, card-linked offers can go a long way towards encouraging deal-seeking consumers to hit subscribe, PYMNTS Intelligence indicates. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no...
When it comes to gaining and maintaining customers in the competitive retail subscriptions space, PYMNTS Intelligence reveals, offering the ability for consumers to pause and resume service as they please may be key. Get the Full Story Complete the form to unlock this article and...
