What can mobile devices do to improve the top line at QSRs? Plenty. From shortening wait times to powering new lines of business to serving as back up technology, mobile devices – and the enabling platforms that power them – are opening a new world of options for QSRs who view mobile point of sale as the best way to serve up a better customer experience.
On July 30th, Market Platform Dynamics CEO Karen Webster hosted a webinar addressing three ways mPOS can improve the top line for QSR establishments. Complete with insights from Scott Hudler, vice president, global consumer engagement at Dunkin’ Donuts, Ken Paull, CEO at ROAM and Sam Oches, editor at QSR magazine, the webinar explored how mPOS:
- Enhances customer experience via line-busting and in-store client servicing
- Creates new revenue opportunities, such as catering and events and pay at the door deliveries
- Ensures business continuity, and reduces service interruptions