In the fiercely competitive world of consumer credit, securing a “top-of-wallet” position is not merely a preference but a determinant of an issuer’s financial health and profitability. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all...
For decades, credit cards have remained remarkably unchanged in their core functionalities: swipe, spend, earn points. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily...
American Express is readying what it says is its largest-ever investment in updating its cards. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS...
Walmart-backed FinTech OnePay is teaming with Synchrony to launch a credit card program. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing this form,...
At the core of any firm’s success is customer lifetime value (CLTV), defined for issuers as the total revenue a cardholder generates over their entire relationship with an issuer. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access...
PayPal introduced a new physical card that enables customers to use PayPal Credit for in-store purchases. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily...
As the competitive landscape of card issuing becomes more complex, issuers face rising pressure to maximize customer lifetime value (CLTV), streamline operations and deliver flexible, responsive service models. What sets leading issuers apart is a strong commitment to card portfolio diversification, analytics-first innovation and performance-oriented...
Department store chain Dillard’s sued Wells Fargo on Thursday (May 22), alleging that the bank breached a co-branded credit card relationship that has since ended. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content...
Credit card rewards, offers and perks play a central role in how consumers decide which card to use at checkout. Most consumers carry cards with entry-level incentives like cash back or points. These are often tied to a specific brand, retailer, airline or hotel. More...
