Merchant Innovation

In Swedish McDonald’s, VR Happy Meals Are Their Own Toys
March 03, 2016

The only thing more synonymous with a Happy Meal than a hamburger and fries is arguably the toy that comes with it. In a week’s time in Sweden, though, McDonald’s is set to turn the Happy Meal packaging itself into a cutting-edge entertainment experience. Get...

Merchant Innovation
Is Macy’s Discount Shakeup A Sign Of Brilliance Or Desperation?
March 02, 2016

Macy’s trip from the frying pan of slow holiday sales to the fire of the new year’s earnings calls has not been smooth. The continued revelations of just how hard hit the retailer truly is keep coming, but that hasn’t stopped Macy’s from trying out...

Merchant Innovation
eBay And Oprah Magazine To Run Charity Auction
March 02, 2016

In a sense, eBay was founded on the principle of letting someone sell the trash in their closet as treasure to someone else. It’s fair to say that the closet in this hypothetical situation didn’t belong to Oprah, though. Get the Full Story Complete the...

What Will Virtual Reality In Retail Look Like?
March 01, 2016

With consumer versions of virtual reality headsets just around the corner from wide-scale market releases, retailers are finally confronting a question that used to be fantasy for a long while: What do they actually do with virtual reality when they get their hands on it?...

Merchant Innovation
Walmart Takes Customer Service Associates To School
March 01, 2016

It’s become a tired trope to complain about how much better customer service was in the good old days of retail, but one company at least thinks that a more academic approach to greeting, bagging and all-around assisting can make a difference. Get the Full...

Merchant Innovation
Can Tweaking Discounts Save Macy’s Sinking Ship?
February 29, 2016

It wasn’t too many months ago that Macy’s put a full-court press on to put more discounted products in front of more customers. However, it seems now that the retailer is changing course yet again. Get the Full Story Complete the form to unlock this...

Merchant Innovation
How Netflix Stops On-Demand Channel Surfing
February 26, 2016

Channel surfing used to be a fundamental part of the television-watching experience. Even with the advent of digital TV guides, consumers are still locked into scanning hundreds of channels to find something to watch, giving each show just a second or two to catch their attention...

Merchant Innovation
Sony’s Plan To Take On Amazon Echo
February 26, 2016

There’s a saying in retail that goes, “Nobody cares who did it first; they care who did it best.” The fast-moving nature of the tech industry means that there’s always a chance for the next guy to steal the spotlight from the last cycle’s winner,...

Merchant Innovation
Stitch Fix Adds Men’s Styling For Unisex Appeal, Business
February 25, 2016

Who has more difficulty finding clothes they like: women or men? Stitch Fix, the once-female-only styling service and apparel retailer, has changed its answer from the former to “both.” Get the Full Story Complete the form to unlock this article and enjoy unlimited free access...