The wallet is dead…long live the Mobile Wallet:
The Mobile Wallet Summit is a show held in London that will bring together banks, mobile operators, loyalty scheme providers, security experts, handset manufactures, merchants, developers, and solution providers to streamline the next generation of payments.
Here’s a brief break down of the key issues being discussed:
- Best methods for mass adoption of your solution
- How to get the best out of every component of the Wallet
- Making your product sticky, by adding value and ensuring retention
- Focus on the key aspects of engagement, make your product familiar, accessible, reliable, simple, convenient and useful
- Discover how to integrate NFC and P2P payments for a complete solution
- Data analysis, turning data into value for you and your customers
- Alternative revenue streams through advanced Marketing
