According to eMarketer three-out-of-five UK consumers go online to book travel. The percentage of travel products and services sold online is increasing by double-digits. These figures are high considering the digital travel market in the UK is considerably mature.
By the end of 2013, eMarketer predicts that travelers in the UK will spend a total of £18.44 billion on desktop computers and mobile devices, which would be an 11.8 percent increase from 2102.
We’d love to be your preferred source for news.
Please add us to your preferred sources list so our news, data and interviews show up in your feed. Thanks!
Read the full story here.