20130328-Has Isis Found Success With NFC Vending Machines?

By  |  March 28, 2013
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Odds are you’re familiar with Isis’ value proposition by now, as the mobile wallet platform pushes loyalty and experience as two of NFC’s biggest calling points. Does Isis’ contactless vending machine partnership with Coca-Cola prove its point, and how consumers where Isis is live responding? How does Coke see mobile impacting its brand?
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