B2B Payments

Touchland Sells Hand Sanitizer Stations Via B2B eCommerce

Touchland, a hand sanitizer company, has debuted its new eCommerce platform called Touchland for Business to sell its KUB hand sanitizer dispensers to businesses looking to buy them for use at their stores, eateries or offices, according to a press release.

Touchland has partnered with numerous businesses already, including Target, AKA, Louis Vuitton, Sweetgreen, Google, Square and SoulCycle, among others, the release stated.

The KUB was designed by Touchland founder Andrea Lisbona. The company's B2B sales have surged in recent months, now taking up 50 percent of the company's profits. That's an increase from only 10 percent of the company's profits from 2019, the release stated.

The increase can likely be traced to the pandemic, which has seen businesses doing what they can in terms of cleanliness and social distancing measures to ensure customers that it's safe to enter their stores now that lockdown measures have mostly been lifted in the U.S. and other parts of the world.

KUB promises Touchland's aqueous gel formula lasting longer than other brands and time-saving through Internet of Things (IoT) technology alerting when it's time for a refill of the machine, with the ability to monitor 20,000 machines at once. The release stated businesses can customize the KUB to their own brand's style as well.

Lisbona said in the release that the KUB reflects Touchland's mission as a company to provide "safe and smart" products for customers.

Touchland said in the release that it expects its B2B channel to encompass about 75 percent of its business next year.

Also in terms of COVID-19-related business practices, Amazon launched its own specialty store, the COVID-19 Supply Store, for products needed in terms of the virus. It included bulk-buying options, mostly for governments and healthcare organizations to buy products like masks, hand sanitizer and related items.

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