News

Artificial Intelligence
OpenAI Launches Fine-Tuning Feature for GPT-4o
August 20, 2024

OpenAI launched fine-tuning for GPT-4o, saying this capability allows developers to increase performance and accuracy for their applications. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to...

eCommerce
Shopify and YouTube Expand Video Offering to More Merchants
August 20, 2024

Thousands of additional brands that use Shopify can now make their products available for creators to tag in shopping-related videos on YouTube. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional...

Retail
Brands Focus on Post-Purchase Innovations to Foster Customer Loyalty
August 20, 2024

As competition for customer loyalty grows fiercer, brands are sharpening their focus on the post-purchase phase — a critical yet frequently neglected part of the customer journey. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all...

Social Commerce
LTK Adds New Customization Features to Automatic Direct Message Tool
August 20, 2024

LTK has added new customization features and access to weekly payouts to its Creator Commerce platform. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily...

Security & Fraud
Cybercrime Goes Corporate as Ransomware Gangs Seek Bigger Payouts
August 20, 2024

In periods of softening consumer spend, businesses are increasingly turning to the vast B2B marketplace to boost their bottom-line. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe...

Artificial Intelligence
Treasury Prime Partner Marketplace Adds Kobalt Labs AI-Powered Compliance Solution
August 20, 2024

Kobalt Labs, which offers an artificial intelligence-powered copilot for risk and compliance teams, joined the Treasury Prime Partner Marketplace. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe...

Banking
From Footprint to Foundation: How Big Banks Build Loyalty With Gen Z
August 20, 2024

Big banks have been revisiting their branching strategies — branching (slight pun intended) into new markets, covering parts of the country thus far underserved by physical banking locations. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to...

Payment Methods
Foodora to Offer Pay by Bank Option Powered by Trustly
August 20, 2024

Trustly and food delivery service foodora have teamed up to allow foodora’s customers to pay directly from their bank account, with no need for a credit or debit card. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access...

Cross-border Payments
TerraPay Forms Wallet Interoperability Pact for Cross-Border Payments
August 20, 2024

Global money movement company TerraPay and five digital wallet operators teamed up to facilitate cross-border payments and money movement. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe...