Super App Shift: How Consumers Want To Save, Shop And Spend In The Connected Economy
New Survey Finds 3 in 4 Consumers With Strong Demand For Super Apps
The findings in PYMNTS’ new report, “The Super App Shift: How Consumers Want To Save, Shop And Spend In The Connected Economy,” a collaboration with PayPal, analyzed the responses from 9,904 consumers in Australia, Germany, the U.K. and the U.S. and showed strong demand for a single multifunctional super apps rather than using dozens of individuals ones.
Inside the July Report
- 45%: Share of respondents very worried about being hacked when using a super app
- 41%: Share of consumers reporting they likely would increase their banking activities if they had access to a super app
- 50%: Share of respondents who say they use connected devices to make shopping more convenient
