Social Commerce

Social Commerce
Canadian Shopify Teams With Chinese TikTok For Social Commerce
October 27, 2020

Shopify is partnering with TikTok to connect its million-plus merchants with engaged users of the social platform, the Canadian eCommerce firm announced on Tuesday (Oct. 27). Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS...

Social Commerce
Facebook’s WhatsApp Enables In-Chat Purchases
October 22, 2020

Facebook-owned WhatsApp is introducing new services that will enable business users to sell directly on the platform within chats, WhatsApp said in a statement on Thursday (Oct. 22). Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to...

Social Commerce
Instagram, Snaps Team To Connect Brands, Customers Via Messenger API
October 19, 2020

Snaps is teaming up with Instagram as the social media giant gears up for the holiday shopping season by sprucing up its commercial appeal to the major brands. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to...

Social Commerce
TikTok Triggers Surge In Toy Sales As Kids Play At Home
October 16, 2020

The popular social app TikTok is driving toy sales as the platform becomes a popular entertainment vehicle for children, tweens and teens, according to a Friday (Oct. 15) CNBC report. Get the Full Story Complete the form to unlock this article and enjoy unlimited free...

Social Commerce
Walmart Chief Says TikTok Will Accelerate New Ways To Shop
October 15, 2020

The growth of social shopping is driving the world’s biggest retailer to go after a piece of TikTok, Walmart CEO Doug McMillon told CNBC on Thursday (Oct. 15). Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to...

Social Commerce
Instagram To Add Shopping To IGTV Video App
October 05, 2020

Facebook isn’t wasting any time to add more features to its Instagram app, the photo and video sharing social networking, to take on rival TikTok. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content —...

Social Commerce
Burger King, Steak-umm And Next-Level Social Media Marketing
October 03, 2020

Brands have flocked to social media in an attempt to meet their consumers where they are and display a different side of themselves. Social media can be a terrific place to build bonds with one’s customers and show off a clever, avant-garde sense of humor...

Social Commerce
Why Walmart’s Knocking On TikTok’s Door
August 31, 2020

Big box behemoth. Tech juggernaut. Controversial social media upstart. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing this form,...

Social Commerce
Instagram To Offer BigCommerce’s Checkout Solution For In-App Purchases
August 30, 2020

BigCommerce, an online tech company that provides Software-as-a-Service (SaaS), announced a partnership with Facebook, according to a press release. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe...