Social Commerce

Social Commerce
Snapchat Scammed Out Of Employee Data In A Phishing Expedition
February 29, 2016

It looks like Snapchat has been scammed by an enterprising phisherman who managed to collect personal data on about 700 employees of the social media service. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS...

Social Commerce
Venmo Surges, Facebook Sells (Ads) & Amazon Gets Stylish
February 22, 2016

As is its annual custom, February is about to depart almost as quickly as it entered. And though the month will be longer by one day thanks to the complexities of the Gregorian calendar, it seems probable that given the ride many finance and tech...

Coming Soon To Snapchat? Shopping
February 18, 2016

Coming into what has been a tough 2016 so far, Snapchat looks ready to go on the offensive in its quest to monetize its popular messaging service. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all...

Social Commerce
Inside The $620M Super Bowl
February 06, 2016

“Even now I know what you are thinking!” Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing this form, you...

Mobile Takes Center Stage In Facebook Earnings (Payments Is A Bit Player)
January 28, 2016

Today is a good day to be Facebook. Cake and party hats are likely the order of the day in Menlo Park — or rapiers, or great books or endurance running. It can be hard to keep up with what Team Facebook’s rather subjective and various...

Social Commerce
Twitter Takeover Looking Increasingly Likely
January 25, 2016

Over the weekend, the social media company confirmed CEO Jack Dorsey is shaking up the leadership ranks as four top executives plan their departure from Twitter. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS...

Retail
Google Wants To Take Guesswork Out Of Marketing Apps
January 22, 2016

At the dawn of 2016, mobile app developers have a problem that from the outside may not seem like much of a problem. A little under a decade after the iPhone hit the market and kicked off the smartphone revolution, there are an ever increasing number...

eCommerce
What Moving Millennials Mean For Retail
January 14, 2016

It’s now been at least two decades since the word “millennial” entered the general lexicon of brand managers and advertising experts, and that timeframe has also resulted in shifting definitions for the term. Though millennials began as teenagers with expendable income, they’re now becoming a...

Merchant Innovation
Did Brands At CES Get Millennials Right?
January 13, 2016

Despite now covering consumers roughly between the ages of 18 and 34 years of age, many brand managers still consider millennials to be some kind of amorphous and enigmatic demographic. However, that doesn’t do much to stop dozens of retailers at CES from trying their hand...