The Gender Divide

Grocery Habits Reveal Wider Online Gender Divide For the latest “The ConnectedEconomy™ Monthly Report: The Gender Divide,” PYMNTS surveyed 2,669 consumers to reveal key differences in how women and men use the internet to buy their food and groceries — and how that divergence aligns with online engagement trends at large.
Inside the November/December Report
  • 67M: Number of men who recently placed online restaurant orders online
  • 55%: Share of women with children who order groceries via same-day delivery
  • 28%: Portion of women who recently ordered groceries online via same-day delivery app

PYMNTS The ConnectedEconomy™ Report Series

The Evolving Digital Daily Edition
Digitally Divided — Work, Health and the Income Gap
Meet The Zillennials
33,000 Consumers On Digital’s Role In Their Everyday Lives
The Who's Who Of The Digital Social Scene
The Employment Effect
The Work-From-Anywhere Summer
Paycheck-To-Paycheck Consumers Digitally Disengage
The Rise Of The Smart Home
The Connected Economy™: The Trend Toward Digital Healthcare
The Brick-And-Mortar Economy Goes Digital
3 Ways Consumers Are Dealing With Inflation
Mapping Digital Behavior Across U.S. Regions
Working In The "Whenever, Wherever" Office
The ConnectedEconomy 100 Index: A New Equity Index Of 100 Publicly Traded Companies For Tracking The Digital Transformation
Consumers Rush Online To Shop And Stay Well
Who Wants To Live In A Digital Connected Economy — And Why?
How Consumers Live In The ConnectedEconomy