The Who’s Who Of The Digital Social Scene
More US Consumers Connecting Online Daily to Eat, Shop and Socialize
According to a survey of 2,638 consumers for “The ConnectedEconomy™ Monthly Report:The Who’s Who Of The Digital Social Scene,” consumers are not only using more apps for more daily activities ranging from sharing photos to dating to paying people, but are using a variety of factors determining which platforms they use, and which they pass by.
Inside the November Report
- 27%: Share of consumers chatting online via messaging apps every day
- 55%: How much likelier women are than men to browse social media every day
- 54%: Share of consumers living paycheck to paycheck with issues paying monthly bills who socialize online
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