Subscriptions

Subscriptions
UBS Lowers Peloton Price Target Amid Uncertainty Around Subscription Growth
September 25, 2023

Peloton Interactive is reportedly grappling with a decline in revenue and growth forecasts. UBS analysts, led by Arpine Kocharyan, have revised the fitness equipment and digital media company’s price target from $8 to $4 due to mounting uncertainty surrounding Peloton’s subscription growth, Seeking Alpha reported Monday (Sept. 25). Data...

Subscriptions
Report: Affirm Explores Subscription Service to Diversify Revenue Sources
September 21, 2023

FinTech company Affirm is reportedly exploring the introduction of a subscription service called Affirm Plus. The potential service aims to offer upgrades for both its buy now, pay later (BNPL) plan users and savings account holders, Bloomberg reported Thursday (Sept. 21). It was discovered within the code of Affirm’s...

Subscriptions
Snapchat+ Surpasses 5 Million Subscribers as It Adds Exclusive Features
September 21, 2023

Snap, the parent company of Snapchat, has reportedly surpassed 5 million subscribers for its paid service, Snapchat+. That total is up from 3 million subscribers in April, and marks a milestone on the company’s strategic shift toward generating new revenue streams, Bloomberg reported Thursday (Sept. 21). With 5 million...

Subscriptions
Loyal High-Income Consumers Spend Nearly $800 per Subscription Every Year
September 19, 2023

In the world of retail subscription commerce, loyal subscribers play a crucial role in driving revenue and are essential for the success and survival of merchants.  In “Subscription Commerce Readiness Report: The Loyalty Factor,” PYMNTS Intelligence reviewed the state of play for retail product subscriptions,...

Subscriptions
Musk: X to Introduce Paid Subscription to Deter Bots
September 18, 2023

Elon Musk is reportedly aiming to combat the proliferation of bots on X, formerly known as Twitter, by introducing a small monthly payment for the use of the X system. The CEO of X, SpaceX and Tesla revealed this and other plans for the platform...

Subscriptions
Report: Disney+ Faces Subscriber Shortfall After Price Hikes
September 14, 2023

Walt Disney Co.‘s streaming service, Disney+, has reportedly encountered obstacles in meeting its subscriber targets, according to sources familiar with the matter. The company’s goal of reaching 215 million to 245 million subscribers by 2024, set by former CEO Bob Chapek in August 2022, is...

Subscriptions
Apple TV Subscriptions Surge Shows How Familiarity Can Breed Retail Subscriber Growth
September 08, 2023

Retail product subscriptions have become increasingly popular among consumers, offering convenience and personalized experiences. And as the subscription industry continues to grow, providers are expanding their offerings and subscription models to cater to consumer preferences. According to PYMNTS Intelligence in the report “The Impact of...

Subscriptions
Mystery Box Mystique Keeps 20% of Gen Z Subscribers Signed Up
September 07, 2023

Consider it another form of splurge for the young generation, which represents an oversized share of segment subscribers.  Mystery boxes, where subscribers get “surprised” with items focused around themes ranging from Star Wars to seasonal swag are seeing continued success amongst the youngest segment of adult consumers....

Subscriptions
Retail Subscribers Twice as Likely to Sign Up for Enjoyment Over Cost
September 06, 2023

The most lucrative retail subscription customers are discerning consumers who fall into two groups: multi-model subscribers with a balanced portfolio of different subscription types and VIP subscribers attracted to special membership tiers. Subscribers in these groups represent the greatest lifetime value (LTV), on average, among...