New Reality Check: The Paycheck-To-Paycheck Report

High Prices Trigger Intentional Consumer Pull Back in Big Ticket Items
High Prices Trigger Intentional Consumer Pull Back in Big Ticket Items
December 28, 2022  |  Retail

Inflation and recession jitters are cutting into the spending of households that aren’t living paycheck-to-paycheck, a sign of growing uncertainty among those with disposable income...

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Emergency Expenses Threaten Consumers as Savings Rates Decline
Emergency Expenses Threaten Consumers as Savings Rates Decline
December 15, 2022  |  Consumer Finance

Meeting short-term and long-term goals is proving onerous as savings rates decline. But the short term might prove especially hazardous for those of us —...

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Consumers Want Deals More Than Experiences This Christmas
Consumers Want Deals More Than Experiences This Christmas
December 09, 2022  |  Connected Economy

Personalized experiences have slipped below bargains on holiday shoppers’ lists this season. This shift represents a sharp reversal in customer preference amid record-high inflation that...

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60% of Consumers Say Discounts Will Determine Holiday Shopping Loyalty 
60% of Consumers Say Discounts Will Determine Holiday Shopping Loyalty 
December 01, 2022  |  Retail

A new study shows price is everything as budget-minded decisions are consumers’ top drivers. In the latest edition of “New Reality Check: The Paycheck-To-Paycheck Report:...

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D2C Coffee Brands Use BNPL as Upsell Tool to Drive Premium Purchases
D2C Coffee Brands Use BNPL as Upsell Tool to Drive Premium Purchases
November 22, 2022  |  Retail

With the growth of direct-to-consumer (D2C) options enabling coffee drinkers to access increasingly niche, increasingly boutique products, prices have been rising for higher-end brands and...

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Holiday Shoppers Shift from Dining Out to Food at Home
Holiday Shoppers Shift from Dining Out to Food at Home
November 18, 2022  |  Commerce Connected

As inflation continues to rise, consumers are becoming more frugal in their holiday food spending, shifting away from dining out at restaurants towards more cost-effective...

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Half of Financially Distressed Consumers Plan to Finance Holiday Purchases
Half of Financially Distressed Consumers Plan to Finance Holiday Purchases
November 16, 2022  |  Consumer Finance

With the shock waves of inflation continuing to weaken spending power, most United States consumers are toning down their expectations for the 2022 holiday shopping...

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New Jobs for Better Wages Not a Panacea for Paycheck-to-Paycheck Households
New Jobs for Better Wages Not a Panacea for Paycheck-to-Paycheck Households
November 09, 2022  |  Economy

The household economics of 2022 continues to confound, as consumers who are fearful of recession and whose wages are also not keeping pace with inflation...

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Slumping Confidence + Rising Labor Costs = Trouble on Main Street
Slumping Confidence + Rising Labor Costs = Trouble on Main Street
October 25, 2022  |  SMBs

There are economic cycles, there are business cycles and sometimes there are vicious cycles. If a mounting mix of new headwinds has it right, then...

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