(source: afterpay.com)
PayPal has named former Cash App and Afterpay marketing leader Geoff Seeley as its new chief marketing officer. Seeley will lead the global marketing team...
The appeal of buy now, pay later (BNPL) is undeniable. And the field is getting more crowded with FinTechs, and, more recently, banks. While the...
As buy now, pay later (BNPL) companies tinker with different methods to drive long-term engagement, Affirm and Afterpay are rethinking their loyalty strategies. On Monday...
IKEA’s unique, maze-like retail format has consistently appealed to consumers worldwide. At the core of IKEA’s success lies its self-service and exploration model, where the...
With Valentine’s Day around the corner and Christmas fairly close in the rearview mirror, consumers’ budgets are likely stretched thin. If you’re looking for a...
As buy now, pay later (BNPL) firms look to drive profits beyond the small cut they take of each transaction, Klarna is the latest to...
From its nascent stages to its maturing as a force reshaping retail and eCommerce, installment plans, particularly buy now, pay later (BNPL) services, marked a...
The holidays are over; now it’s time to get what you really wanted for Christmas. If you’re looking to buy something now and pay over...
Buy now, pay later (BNPL) provider Afterpay partnered with eCommerce technology company Rokt. The collaboration aims to expand Afterpay’s ads business and provide eCommerce shoppers with...