athletics

March Madness May Be on TV, but AI Is Taking Over Gameplay

March Madness May Be on TV, but AI Is Taking Over Gameplay
March Madness May Be on TV, but AI Is Taking Over Gameplay
March 26, 2026  |  artificial intelligence

As March Madness draws millions of viewers to screens across the U.S., artificial intelligence is quietly reshaping how college sports operate, from game strategy to...

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Peloton Becomes Official Fitness Partner of University of Michigan Athletics
Peloton Becomes Official Fitness Partner of University of Michigan Athletics
August 22, 2023  |  Partnerships

Peloton announced on Tuesday (Aug. 22) a partnership with the University of Michigan to support the fitness of students, athletes and alumni. Get the Full...

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Fitbit’s Future In Commerce
Fitbit’s Future In Commerce
January 24, 2018  |  Mobile Commerce

The Fitbit Ionic, released last fall, was a departure from the Fitbit brand the world had known thus far. The original Fitbit was pitched to the...

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