Augmented Reality

American Eagle Debuts Snapchat AR Shopping Tool  

American Eagle Debuts Snapchat AR Shopping Tool  
American Eagle Debuts Snapchat AR Shopping Tool  
February 28, 2021  |  Retail

American Eagle Outfitters (AE) is introducing an augmented reality (AR) shopping tool on Snapchat as part of its spring 2021 Jeans Are Forever campaign, according...

READ MORE >
Apple Working To Launch VR Headset As Precursor To Augmented Reality Tech
Apple Working To Launch VR Headset As Precursor To Augmented Reality Tech
January 21, 2021  |  Apple

The first headset to be rolled out by Apple is likely to be somewhat niche and expensive — and a precursor to eventual augmented reality...

READ MORE >
Goldman Sachs Thinks Beauty-Tech Firm Perfect Corp. Looks Lovely
Goldman Sachs Thinks Beauty-Tech Firm Perfect Corp. Looks Lovely
January 19, 2021  |  Retail

Alice Chang has worked as an investment banker, and helped take a company called CyberLink to a successful initial public offering (IPO) and eventual $8.5...

READ MORE >
Google’s New AR Feature Lets Users Try Cosmetics Before Buying
Google’s New AR Feature Lets Users Try Cosmetics Before Buying
December 17, 2020  |  Innovation

The pandemic-fueled acceleration of online shopping has prompted Google to roll out an augmented reality (AR) tool to help people see how makeup will look...

READ MORE >
Augmented Reality Adds 3D Technology To Boost Retail Conversions
Augmented Reality Adds 3D Technology To Boost Retail Conversions
November 10, 2020  |  Retail

Nothing counters disruption like another disruption. Take weddings, for example. Before the pandemic, the fitting for the bride and bridesmaids was a happy social event...

READ MORE >
Augmented Reality Expands Its Applications Amid The Pandemic
Augmented Reality Expands Its Applications Amid The Pandemic
October 08, 2020  |  Retail

Augmented reality (AR) is finding some killer applications during the pandemic, most notably in the cosmetics and automotive businesses. Recent developments in both categories show...

READ MORE >
Deep Dive: Why Retailers Are Merging Online, In-Store Shopping For The Omnichannel Age
Deep Dive: Why Retailers Are Merging Online, In-Store Shopping For The Omnichannel Age
September 21, 2020  |  Commerce Connected

Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required....

READ MORE >
Perfect Corp. Unveils Contactless Makeup Try-On Features
Perfect Corp. Unveils Contactless Makeup Try-On Features
September 01, 2020  |  Retail

To help beauty brands stay on pace with consumers’ current expectations, Perfect Corp. has unveiled four new contactless makeup try-on functions. The company’s technology now...

READ MORE >