Augmented Reality

Five At Five: Amazon Opens Alexa Voice To iOS
Five At Five: Amazon Opens Alexa Voice To iOS
August 10, 2018  |  News

Welcome to Five at Five, your late look at the payments and commerce news of the day. Coverage includes Amazon opening up voice applications for...

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Facebook, L’Oreal Utilize AR For Makeup Tests
Facebook, L’Oreal Utilize AR For Makeup Tests
August 10, 2018  |  Retail

L’Oreal is teaming up with Facebook to conduct virtual tests using augmented reality, which will allow customers to see how they look with different makeup,...

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Virtual Beauty And Global Retail Sizzle, Brookstone And Facebook Fizzle
Virtual Beauty And Global Retail Sizzle, Brookstone And Facebook Fizzle
August 03, 2018  |  Sizzle/Fizzle

Sizzle  Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins...

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Facebook Testing AR Ads In News Feed
Facebook Testing AR Ads In News Feed
July 10, 2018  |  Social Commerce

Facebook is bringing augmented reality (AR) to its News Feed, providing advertisers with a new way to reach potential customers. Get the Full Story Complete...

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Beauty And Brains: L’Occitane en Provence Is Latest Brand To Tap AI
Beauty And Brains: L’Occitane en Provence Is Latest Brand To Tap AI
June 28, 2018  |  Artificial Intelligence

Who says you can’t be pretty and smart at the same time? More and more beauty brands are turning to digital tools like artificial intelligence...

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Judging A Beer By Its Can: The Future Of AR In Consumables And Beyond
Judging A Beer By Its Can: The Future Of AR In Consumables And Beyond
June 06, 2018  |  Retail

“Beer speaks” may be the slogan for Lagunitas, but it’s Glasgow brewery Up Front that’s actually making its beer cans talk through an augmented reality...

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Five At Five: Mastercard’s Freight Deal With Stargo
Five At Five: Mastercard’s Freight Deal With Stargo
June 04, 2018  |  Commerce

Welcome to Five at Five, your late look at some of the payments and commerce news you might have missed. Today’s stories include a look...

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AR And VR Spending Projected To Reach $27B In 2018
AR And VR Spending Projected To Reach $27B In 2018
June 04, 2018  |  Innovation

With retail uses as a top driver, International Data Corporation (IDC) projects that worldwide spending on virtual reality (VR) and augmented reality (AR) will reach $27...

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Porsche Gives AR-Enabled Car Repairs A Spin
Porsche Gives AR-Enabled Car Repairs A Spin
May 30, 2018  |  Innovation

This story will come as tragic news to fans of stale coffee, week-old newspapers, half-eaten donuts and uncomfortable chairs. Porsche is using augmented reality technology...

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