Sections
Back to School Shopping
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3.3KRetailStaples’ Serenity-Now Approach To Back-To-School
About 22 years ago, Staples released what was arguably the best back-to-school commercial in human history. For those unable to watch at...
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7.0KRetailBack-To-School: The Most Wonderful Time Of The Year
In 1996 — 21 years ago — Staples created and released one of the greatest television commercials in human history. Yes, we know that is a bold claim, particularly for...
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14.8KRetailAmazon Takes On Back-To-School Shopping Sales
Pencils, notebooks and crayons are on the shopping list for many kids as they get ready for the upcoming school year. As parents begin...
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2.1KRetailElectronics And Apparel Drove 2016’s Respectable Back-To-School Shopping Push
Back-to-school spending seems to have delivered this year in the U.S., pushed by an nearly insatiable hunger of leggings and laptops. Spending...
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3.5KMerchant InnovationMerchants Gear Up To Take On Fall
It’s that time of year again — kids are heading back to school, the nights are getting cooler and there’s pumpkin spice...
- 5.5KOmnicommerce
Back-To-School Spending Goes Big — And Omni
In 1996, parents would take their kids to the store to get school supplies. Twenty years later, they still do. No they...
- 4.8KRetail
Back To School Shopping Is Up Big This Year
American families are expected to spend an average of $1,642 on back-to-school spending this month, up significantly (33 percent)) from the $1,239...
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3.1KRetailHow Staples Is Getting Its Groove Back
Staples is looking to make a comeback after surviving a failed merger attempt and is hoping to boost sales and keep pace...
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3.1KRetailTarget Keeps Kids Front And Center In Back-To-School Promotions
Target is letting kids call the shots for its national back-to-school sales season, according to several media reports on Monday (July 18)....
- 6.8KRetail
Back-To-School Season: The Second Most Wonderful Time Of The Year
Who can ever forget that memorable Staples commercial from the 90s of that father dancing around the store and joyously placing back-to-school...
