Amazon-owned cable and streaming network Epix will have a new name beginning in January: MGM+. The rebranding will debut Jan. 15, 2023, while the network...
Ideas around using data insights to pinpoint what value and experience really mean to consumers as huge economic trends overlap are the obsession of brands,...
Cart abandonment often occurs when consumers become frustrated while searching for certain items and price points. It’s costing billions in lost sales, but there are...
TikTok has introduced “Shopping Ads,” which the social media platform said is designed to help brands “meet shoppers wherever they are in the purchase journey”...
The re-invention of struggling mobile eCommerce marketplace Wish.com continues as the company is now counting on a new brand campaign to reboot its image and...
The caricature of teenagers playing video games in basements is being redrawn as Roblox says its audience is aging out of one set of experiences...
Lyft is introducing a media and advertising unit with a suite of products designed to help brands reach the growing number of people using rideshare...
As restaurant customers’ interactions with brands increasingly take place in the digital world, the factors that consumers consider when deciding between eateries are shifting. To...
Credit card lenders have been stepping up their marketing efforts to draw in new borrowers, showing confidence in U.S. consumers even as the economy could...