Chris Cocks

Playing for Keeps: Hasbro’s New SVP Tackles Digital-First Future in Toy Industry
Playing for Keeps: Hasbro’s New SVP Tackles Digital-First Future in Toy Industry
August 22, 2024  |  Retail

The toy business isn’t exactly fun and games these days. Amazon and Walmart have compressed the retail picture. The direct-to-consumer (D2C) business is suffering through...

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Hasbro: Games Customers Are Aging Up and Becoming More Digital
Hasbro: Games Customers Are Aging Up and Becoming More Digital
July 25, 2024  |  Earnings

As toys and games retailers look to adapt to consumers’ evolving habits and preferences, Hasbro is seeing the industry transformed by more adult and more...

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Hasbro Revamps Games for Cost Efficiency, Including Jenga 
Hasbro Revamps Games for Cost Efficiency, Including Jenga 
October 26, 2023  |  Retail

Hasbro, the toy manufacturer, is echoing Barbie-maker Mattel in cautioning that the upcoming holiday season might be lackluster, reflecting a trend of cautious consumer spending...

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