contextual commerce

Grocers Tap Contextual Commerce in Bid to Grow Digital Engagement

Grocers Tap Contextual Commerce in Bid to Grow Digital Engagement
Grocers Tap Contextual Commerce in Bid to Grow Digital Engagement
August 31, 2023  |  Retail

This week in grocery, Weis Markets and The Fresh Market leverage contextual commerce to drive loyalty and engagement, Dollar General looks to expand its produce...

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YouTube Presents Contextual Commerce Opportunity for Food Brands 
YouTube Presents Contextual Commerce Opportunity for Food Brands 
July 24, 2023  |  Social Commerce

Among consumers who make purchases from social media, PYMNTS research shows, food and beverage shoppers disproportionately turn to YouTube to find inspiration and products. Get...

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How ‘Get the Look’ Contextual Commerce Drives Product Discovery and Conversions
How ‘Get the Look’ Contextual Commerce Drives Product Discovery and Conversions
July 20, 2023  |  Retail

As artificial intelligence (AI) runs rampant in the retail industry, augmented reality (AR) solutions, high-quality imagery, relevant product recommendations and all attempts to get personalized...

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Merchants Can Reach Connected Consumers with Shoppable Content
Merchants Can Reach Connected Consumers with Shoppable Content
May 07, 2023  |  Connected Economy

Influenced by the current inflationary cycle, consumers moderate their in-store and online spending for all but the essentials. They have shifted away from transactional activities. Their digital...

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Meta Reportedly Adds Infrastructure Team and Divests Itself of Kustomer
Meta Reportedly Adds Infrastructure Team and Divests Itself of Kustomer
May 05, 2023  |  Facebook / Meta

Meta has reportedly added one team and divested itself of another. Get the Full Story Complete the form to unlock this article and enjoy unlimited...

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Fiserv TXT2PAY Gives Software Platforms New Conversational Commerce Tools
Fiserv TXT2PAY Gives Software Platforms New Conversational Commerce Tools
May 05, 2023  |  Payment Methods

Texting is ubiquitous.  Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no...

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Drumbeat of GPT Announcements Seek to Transform Commerce and Payments  
Drumbeat of GPT Announcements Seek to Transform Commerce and Payments  
April 21, 2023  |  Artificial Intelligence

Not all that long ago, “generative” and “AI” were words unlikely to find their way into your everyday conversations. Get the Full Story Complete the...

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Giada De Laurentiis’ D2C Site Sees Content-Before-Commerce Approach Drive Sales
Giada De Laurentiis’ D2C Site Sees Content-Before-Commerce Approach Drive Sales
March 30, 2023  |  eCommerce

To win in contextual commerce, Giada De Laurentiis’ direct-to-consumer shop has learned, content is king. Get the Full Story Complete the form to unlock this...

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